A Case Study

United Airlines

Bar design and exhibition graphics for United Airlines bar at The QEII Centre, Westminster

United Airlines were sponsoring the bar at a pharmaceuticals business event at the The QEII Centre, Westminster.

Requiring a concept for the space, design and production of the graphics and build of the bar area, the ultimate goal was to provide an attractive breakout area distinctive from the corporate visuals of the exhibitors, whilst promoting United Airline’s core US destinations.

Focusing on five key destinations and an around-the-clock service, the bright, illustrative bar-wrap visuals enhanced by pop-out graphics couldn’t be missed, with accompanying brand messages strongly re-enforcing the benefits of business travel with United Airlines.

“The stand looked amazing, very positive feedback from our sales team – thanks to you and those who worked on it!”

Jordan Lockyer, Marketing Executive, United Airlines